What is a Penetration Test?

As businesses accelerate their digital transformation, most critical processes and sensitive data have moved online. While this transition drives efficiency, it also exposes organizations to a growing range of cyber threats. A penetration test (pentest) is a simulated cyberattack conducted by ethical hackers to identify vulnerabilities in an organization’s IT infrastructure before malicious actors exploit them.

Data protection is no longer just a legal requirement but also a critical factor shaping corporate reputation and customer trust. In Turkey, the Law on the Protection of Personal Data (KVKK) came into force in 2016, while in the European Union, the General Data Protection Regulation (GDPR) has been applicable since 2018. Both frameworks require personal data to be processed lawfully, transparently, and proportionately.

In an era where digital transformation dictates competitiveness, cloud computing has become the backbone of modern business operations. From agile startups to global enterprises, organizations rely on cloud environments for data storage, application deployment, and collaboration. However, this dependency also exposes businesses to a rapidly evolving array of cybersecurity threats. As a result, cloud security is no longer just an IT concern—it’s a boardroom priority.

In today’s digital transformation era, infrastructure is just as critical as software. Organizations are generating and processing more data than ever, requiring more computing power, speed, and system responsiveness. As a result, businesses must rethink the design and operation of their data centers in terms of performance, sustainability, and cost control.

Data security has never been more important, especially for businesses that handle sensitive payment information. For companies that must comply with the Payment Card Industry Data Security Standard (PCI DSS), ensuring the protection of payment card data is not just a regulatory requirement—it's a fundamental business imperative.